Global Edition

GolfBuddy putting GPS on the map in Europe

12.36am 6th October 2009 - Corporate - This story was updated on Friday, November 6th, 2009

GolfBuddy – the ‘Official Handheld GPS Rangefinder’ of the PGA’s of Europe – is now being made available to more than 200 pro shops in six countries by the Golfstore Group, Europe’s leading golf shop chain.

Golfstore will offer GolfBuddy to its 261 professional shops in Denmark, Sweden, Norway, Netherlands, Germany and Austria and will also feature GolfBuddy’s outstanding Pro and Tour models in the Golfstore catalogue, which is sent to more than 371,000 golfers.

John Ennis, European General Manager for GolfBuddy, says: “Golfstore liked the profit margins we offer and the fact that our product is easy to use, with no download fees or annual subscription charges, is multilingual and can store thousands of European courses in its memory.”

Johan Thellmark, VP and Commercial Director of Golfstore added: “It was essential for Golfstore to find a good product and a reliable partner in this growing product category. We operate in six European countries, so it is essential for us to work with a supplier like GolfBuddy, who can guarantee the same product range, promotional programs and service in all our markets. We were also impressed by how easy to operate the GolfBuddy is. This is very important, since it minimizes the time spent on after sales service needed in the pro shop.”

Adds John Ennis: “We’re delighted to be working with Golfstore. The Golf GPS market is growing and we believe we will do great business for their shops.”

Earlier this year GolfBuddy became a Corporate Partner with the PGA’s of Europe as its ‘official handheld GPS rangefinder’.


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