Foremost Golf and Motocaddy have seen their joint business soar by a staggering 79% since the leading trolley manufacturer became one of the group’s Approved Suppliers a couple of years ago.
Motocaddy saw year-on-year sales at Foremost stores increase by a massive 37% during 2012, followed by another year of impressive growth in 2013 when the business between the trolley manufacturer and Foremost members went up by a further 34% despite the difficult trading conditions.
Sales were particularly strong among Foremost’s Elite Marketing Programme (EMP) members whose sales grew by 41% percent during 2013 versus only 28% growth coming from Foremost members who did not have a digital EMP integrated retail solution.
“We are delighted to announce that we have grown our business by nearly 80% during the first two years of our partnership with Foremost Golf,” confirmed Motocaddy Sales Director, Neil Parker.
“While sales for Motocaddy were buoyant across the whole group, it was the members who participate in Foremost’s Elite Marketing Programme who have enjoyed the most significant growth.
“If ever Foremost members needed proof of the difference EMP can make to their business, here it is,” Parker added. “I would argue the data gives clear proof of how strong the EMP can be.”
“It is often said the best deals are those that benefit both parties and that is certainly the case as far as our partnership with Motocaddy is concerned,” said Foremost Company Director, Andy Martin.
“Foremost and Motocaddy have once again grown their electric trolley business in what has been a volatile category for many golf retailers in recent years.
“The figures are incredibly impressive particularly as far as our growing number of EMP members are concerned,” Martin added. “It’s clear proof that Foremost members have bucked the economic trend again.”
Golf professionals can get more information about Foremost by contacting Matt Lacey on 01753 218896 or email firstname.lastname@example.org