Worldwide market leader in synthetic bunker edge construction EcoBunker is making radical changes to its North American distribution arrangements.
From June 2016 until this month, EcoBunker marketed in the US exclusively via Binghampton, NY-based IVI Golf, the supplier of the well-known Sandtrapper bunker liner, with the product renamed PermaEdge. That exclusive arrangement has now lapsed, with EcoBunker now selling direct into the US and Canadian markets, and, to give full coverage across North American, is appointing new distributor and agents.
The first of these is a new agent, George Fry, formerly superintendent of Kiawah Island’s Ocean course, covering Georgia and the Carolinas. Another appointment, to cover Canada, is Jay Morgan, a specialist in erosion control products, based into Ontario.
“Opportunities exist for individuals and organisations to represent EcoBunker across North American, and we will be delighted to hear from interested parties,” said Richard Allen, EcoBunker’s CEO. “We have learned that the size and complexity of the American market needs widespread representation, and so we plan to build a substantial distribution network.”
Allen continued: “We have always maintained a presence of our own in the US – some of our best projects, such as at the Medalist club in Hobe Sound, Florida, and Secession GC, in Beaufort, South Carolina, have been won and delivered that way. But, as our business grows, and our brand becomes known across the world, it is important for us to have better control over our operations in the world’s largest and most dynamic golf market. From now on, we will operate solely under the EcoBunker brand in all geographies.”
Between 150 and 200 courses globally have now installed the EcoBunker solution.
Pictured top: Richard Allen Ecobunker CEO