Toro distributor Lely UK has recently staged a brand new, open-air customer event. Called Turfcare Live, it gave users and new buyers the chance to see and test drive all the latest Toro turf equipment, and learn more about the company’s golf irrigation products. TYM Tractors and Otterbine water aerators, also distributed by Lely, were part of the show, too.
The two-day event at the end of September was held at Wyboston Lakes, in Bedfordshire, which boasts its own 18-hole golf course set among 350 acres of countryside. It was a big success, attracting hundreds of turfcare professionals comprising a lively mix of greenkeepers, groundsmen, contractors and landscapers, who were joined by their local dealers.
All were given the opportunity to test drive key pieces of equipment – from mowers, aerators and sprayers to top dressers, utility vehicles, TYM tractors and more – and gain valuable advice on operating techniques from Lely’s Toro experts on-hand.
It was the same for Toro irrigation, where visitors were able to watch demonstrations and talk to experts about their needs – including the company’s new Infinity Sprinkler Series with innovative ‘Smart Access’ for quick and easy maintenance – and Otterbine pond and lake aeration products.
Jeff Anguige, Lely’s Toro sales manager, says: “We decided to ring the changes this year and hold one event at a single venue instead of doing road shows across the country. I’m delighted to say our new Turfcare Live format worked extremely well and we were pleased with the fantastic turnout from everyone.”
: Toro, TYM and Otterbine products are distributed throughout mainland UK by Lely (UK) Limited, 1 Station Road, St Neots PE19 1QH. Call 01480 226800, email email@example.com or visit www.lelyturfcare.com for further details. And in Ireland by Lely Ireland Limited, Kilboggin, Nurney, Co. Kildare. Call 00 353 (0)45 526170, email firstname.lastname@example.org or visit www.lelyturfcare.ie for further details.