Global Edition

Face Forward is New Approach

7.25am 15th August 2012 - New Products

There have been a lot of major technology advancements in golf equipment over the last few years, which have predominately focused on hitting the ball further and giving you the ability to sink more putts. It’s difficult to think of many changes in the design of the humble wedge. Launching to the UK market after a successful year in the U.S, the F2 SS wedge changes that with a major breakthrough in wedge design.

Due to its distinctive features, the F2 SS wedge differs from all other wedges on the market. F2 stands for Face Forward and points towards the unique design which sees the face move forward and the hosel back.

Primarily this enables the ball to strike and leave the clubface before sand or grass can grab the hosel and twist the clubface, but also has the undoubted benefit of making the dreaded shank virtually impossible. In addition, opening up the club face becomes a lot easier when the hosel is taken out of play giving the confidence of producing a clean shot when extra loft is needed.

Ian Waddicar, Managing Director of GolfTech Golf Trading believes that the F2 SS wedge has a far reaching audience.

“The F2 SS wedge provides a boost in confidence for players that struggle with their short game, but the benefits can also be seen with lower handicap golfers,” he said. “It’s great to be able to offer something completely new to the wedge market that looks like any other wedge at address and will help golfers reduce their scoring from 100 yards in.”

Ultimately, the F2 SS wedge offers retailers the ability to stock a unique product, which will help golfers of all abilities lower their scores while giving great margins on every sale.

The F2 wedges are available in theUKin the following lofts:

Steel SRP: £79.99, Graphite SRP: £99.99

F2 Golf http://www.f2golf.com

In related news...

GolfBusinessNews.com (GBN) is for the many thousands of people who work in the golf business all around the world.

We cover the full range of topics both on and off the course. We aim to supply essential information both quickly and accurately in a format which is easy to use. We are independent of all special interest groups.

Subscribe

Click here to sign up for our free twice weekly golf industry news summary

View the latest newsletter here