Global Edition

Your Golf Travel Unveils ‘Team YGT’ Initiative

12.23pm 24th May 2019 - Travel - This story was updated on Wednesday, May 29th, 2019

YGT staff with Lee Westwood and Georgie Bingham

Your Golf Travel launched its new Team YGT initiative at Close House Golf Club in Newcastle on May 6, where they were treated to a clinic from Lee Westwood, YGT’s ‘Chief Holiday Officer’.

The new Team YGT ambassador initiative has been created to utilise the connections and visibility of golf professionals, social media influencers, or others in the industry who are ideally placed to help drive sales of YGT golf holidays through their contacts and channels.

Team YGT will be limited to 50 people, who will enjoy exclusive offers and access, commission on sales they generate, and, where applicable, attractive point-of-sale promotional materials at pro shops, driving ranges or golf clubs. Team YGT will also serve as a new umbrella title under which all arms of the company’s golf trade business will now sit.

“We’re a rapidly expanding company, and we firmly believe that to keep on growing we need to have the best people and communicators in the business working alongside us,” said Darren Bragg, senior commercial manager at Your Golf Travel. “Lee Westwood is a fantastic figurehead for the brand, so it was great to have him heading up our Team YGT launch and spending time with our new ambassadors who will be working with us in the trade to help grow our reach and business.”

For more information about Team YGT, email Darren Bragg at darren.bragg@yourgolftravel.com or call him on 07766 745562

Lee Westwood demonstrated his short game skills to Team YGT members at Close House
 /  / 

In related news...

GolfBusinessNews.com (GBN) is for the many thousands of people who work in the golf business all around the world.

We cover the full range of topics both on and off the course. We aim to supply essential information both quickly and accurately in a format which is easy to use. We are independent of all special interest groups.

Subscribe

Click here to sign up for our free twice weekly golf industry news summary

View the latest newsletter here