Global Edition

Women’s Scottish Open unveils new headline sponsor

1.15pm 21st July 2023 - Sponsorship & Events

Hong Kong-based tech company FREED GROUP has been announced as the title sponsor for the 2023 FREED GROUP Women’s Scottish Open, which is being held Dundonald Links from August 3-6.

The FREED Group is described as a ‘technology innovator specialising in building proprietary Marketplace Enablement and Enterprise Application solutions’.

“Abel Zhao, co-founder and chief executive of FREED GROUP, said: “At FREED GROUP, we believe in supporting athletes in their quest for greatness and we are thrilled to be the title sponsor of this year’s Women’s Scottish Open. Our engagement in acclaimed sports events reflects FREED GROUP’s pursuit of excellence in product and service offerings. We look forward to witnessing these exceptional athletes showcase their skills and hope that our partnership will contribute to the success of this event.’

Japan’s Ayaka Furue will be defending the Women’s Scottish Open title at Dundonald

LPGA Chief Tour Business and Operations Officer Ricki Lasky expressed her enthusiasm for the partnership, stating: “The LPGA is thrilled to welcome FREED GROUP as the title sponsor for the 2023 Women’s Scottish Open. Their investment in the tournament will help elevate the event, ensuring an important opportunity for the world’s best female golfers to showcase their talent. We are grateful for their support and look forward to an exciting competition at Dundonald Links.”

“We are excited to introduce FREED GROUP to the worldwide LPGA audience,” said Sean Pyun, LPGA Chief Business Officer, Asia. “I want to thank Abel Zhao, Co-founder and CEO, and Kenneth Lee, CPO, for their decision to partner with the LPGA, and we look forward to the 2023 FREED GROUP Women’s Scottish Open.”

Ross Hallett, an SVP of EMEA Golf Events at IMG, said: “We are delighted to welcome the FREED GROUP as our title sponsor this year and, together with the continued generous support of our long-term partners VisitScotland, we are looking forward to welcoming a world-class field to battle it out over the renowned Dundonald Links.”

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