FootJoy will be putting the brand front and centre at next week’s Open Championship at Royal Liverpool as the lead sponsor of The Open Camping Village for the second year.
Situated just minutes away from the course, the Camping Village puts attendees at the heart of the action on what promises to be another historic week of major golfing action.
To celebrate the season’s final major championship, the game’s leading shoe and glove brand is staging various exclusive events and activities throughout the week for guests at the Hoylake Camping Village to get involved with.
FJ FitLab
As part of the headline sponsorship of The Open Camping Village, FJ will introduce a new fitting experience at the campsite in the form of FJ FitLab. Attendees will have exclusive access to the FitLab during the week where they can receive free expert shoe fitting advice from the FJ Team.
When: Mon July 17 – Sat July 22. Time: 8am-10am and 2pm-7pm. Where: FJ Zone
FJ Campout Party
The FJ Campout Party will once again take place on Tuesday evening, with live onstage interviews with FJ Tour players, activations with brand partners No Laying Up, as well as some very special guests. All campers staying on Tuesday evening are invited to the Campout Party, which will take place in the Clubhouse in the camping village.
When: Tuesday, July 18, Time: 6pm-9pm Where: Camping Village Clubhouse
FJ Tour Players and Brand Ambassadors
As well as a number of special guest appearances from FootJoy Tour players visiting the Camping Village throughout the week, including past Major Champions and Ryder Cup stars, we will also be joined by our FJ Brand Ambassadors Peter Finch, Dan Hendriksen, Sophie Walker and Iona Stephen, who will all be taking part in the various activities and challenges throughout the week at the campsite.
Fj Marketing Manager Paul O’Hagan said: “We are delighted to continue our sponsorship of The Open Camping Village after The 150th Open exceeded all expectations. The proximity to the action and our plans for the week means that Royal Liverpool promises to provide campsite attendees with an unforgettable experience.
“The launch of FJ FItLab will give golfers a fitting experience like no other and our Tuesday evening Camp-Out party will be filled with fantastic guests, including Tour stars and the always brilliant No Laying Up crew. We can’t wait to get to Hoylake and bring the Camping Village to life.”
