Global Edition

Direct Golf Teams Up With Trilby Tour

1.51am 13th May 2013 - Sponsorship & Events

Neil Bell DGUK, William Hunt and John Andrew DGUK
Neil Bell DGUK, William Hunt and John Andrew DGUK

Direct Golf UK, Europe’s leading multi-channel golf retailer, has teamed up with one of the biggest and most stylish amateur golf events in the UK, the Trilby Tour.

As an official sponsor for all 2013 events, Direct Golf UK will be providing 1300 caps and bags for every competitor and caddy, as well as on-course branding for the series of Sky televised golf events.

“We are very excited about this new venture on the Trilby Tour. It is a very impressive, well organised tour and is a great experience for every amateur golfer who enters; probably the closest they will get to knowing how a touring professional feels under pressure. We are keen for the first event to start as we can’t wait to offer our professional services to all competitors” commented Simon Corp, Direct Golf UK’s Marketing Manager.

The leading multi-channel golf retailer, which boasts 21 retail sites across the UK plus a award-winning website and mail order business, will also have presence the on the practice range of each event and tented village, including a long drive competition. As one of largest employers of PGA Professionals in Europe, Direct Golf will ensure PGA professionals are on-hand at each event to offer advice, provide full equipment support and custom-fitting for all competitors.

William Hunt, founder of the Trilby Tour, said: “I am delighted to be working with Direct Golf and having them come on board the Trilby Tour. The Trilby Tour has always been about forging new paths within the golf industry and upping the standards when it comes to offering the ultimate golfing experience. The guys at Direct Golf are fantastic – passionate about their customer and the amateur game.”

The prestigious amateur golf tournament, now in its 7th year, will host a series of Regional Championships across the UK to find the Amateur Champion 2013.

The Grand Final will take place at the five star Championship Course at Rockliffe Hall, Durham on 28 August 2013.

Each Regional Championship is broadcast on Sky Sports as part of the Trilby Tour series. With annual viewership figures of over 2.5 million (since 2011) the Trilby Tour is officially the largest Amateur golf television series in the UK and Europe.

“Having Direct Golf at the Championship events will give our players a fantastic up-close and bespoke personal experience,” concluded Hunt.

Direct Golf UKwww.direct-golf.co.uk

Trilby Tour www.williamhunttrilbytour.com

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