Leading golf equipment brand Titleist has opened the Titleist Shop at Pinehurst, an immersive fitting and retail experience located just steps from Pinehurst No.2’s 18th green.
Titleist’s first standalone retail destination in the US offers comprehensive ball and club fitting facilities, leveraging Titleist’s full product lineup and fitting tools – including the Golf Ball Fitting App and Vokey Wedge Fitting App – in combination with Pinehurst’s state-of-the-art practice facilities. The shop is also equipped with an indoor Trackman-powered fitting bay, allowing for year-round fittings regardless of weather conditions.
Club repair services, allowing for on-site re-gripping, loft and lie checks and other club tune-ups are also among the many services offered in the shop.
As part of the partnership between Titleist and Pinehurst, golfers will also have access to a range of Titleist product and Pinehurst exclusives. In-shop offerings include Pro V1, Pro V1x and Pro V1x Left Dash models with every play number from 00-99 and an extensive collection of Titleist golf club configurations.
Golfers can add a custom logo or personalised text on their golf ball of choice, which will then be printed on site, so customers can head to the first tee at one of Pinehurst’s courses with their personalised ball of choice. The library of possible ball logos includes 11 unique Pinehurst designs, which are accompanied by custom Titleist and Pinehurst co-branded packaging. A new Putter Boy-inspired AIM (Alignment Integrated Marking) design is also available on select models.
An exclusive Pinehurst-inspired Scotty Cameron headcover is available with the purchase of a Scotty Cameron putter, while a wide range of Pinehurst-branded Titleist golf gear, including hats, golf bags and accessories, such as valuables pouches and yardage book covers, are also on sale.
“Pinehurst represents everything that golfers love about this game,” said Jeremy Stone, Titleist’s Senior Vice President of Golf Ball Marketing & US Sales. “This is such a meaningful setting, shaped by historic championships and generations of golfers creating memorable experiences, and we’re grateful to be able to join in that tradition.”
“Pinehurst has always been where golfers connect with the soul of the game, and our partnership with Titleist takes that connection to a new level,” says Pinehurst Resort’s Executive Vice President of Sales and Marketing Eric Kuester. “The Titleist Shop at Padgett Center combines Pinehurst’s history with Titleist’s innovation, giving our guests an unmatched experience in one of golf’s most iconic settings.”