Foremost Golf has appointed Graham Starkey as its new Business Development Manager.
Starkey will use his considerable experience working in the golf business in both the UK and South Africa to develop Foremost Golf’s new Golf Club Buying Group and to oversee the continued expansion of its hugely successful Email Marketing Programme (EMP).
The appointment comes as Starkey’s second spell with Foremost Golf having originally joined the company in 2000 and been involved in the launch of its Email Marketing Programme (EMP) before moving to South Africa in 2006 to work as a Regional Development Manager for RetailTribe (the providers of the EMP solution).
In 2009 Starkey was then appointed as the company’s Head of Publications with a remit to manage and create the weekly email newsletters and websites before returning to Foremost Golf in January 2011 to assist with its EMP program.
“We are delighted to announce that Graham has been appointed as our new Business Development Manager and feel sure he is the right man to drive the development of our new Golf Club Buying Group and to expand our successful Email Marketing Programme,” said Foremost Golf’s CEO, Paul Hedges.
“It’s great to be back at Foremost Golf and a huge honour to be handed such an important role,” said Starkey.
“I’m going to enjoy working closely with my former colleagues at RetailTribe to improve the functionality and the performance of the EMP and believe that together we can improve the service we offer to existing customers and to attract a large number of new customers as well.
“I am also really looking forward to helping launch Foremost’s exciting new Golf Club Buying Group,” Starkey added. It’s a great idea and I believe it will be a huge success delivering both cost savings and marketing expertise at a time when many golf clubs all over the country face serious financial pressures.
Foremost’s Golf Club Buying Group is to be launched in March of this year and will enable member clubs to (a) purchase goods at preferential terms, (b) save management time thanks to centralised invoicing and (c) provide additional service & marketing benefits that only Foremost can provide.