Asian Golf Industry Federation (AGIF) Secretary Karen Proctor (pictured) has been named International Woman of the Year in the second annual Women in Golf Awards.
“It’s a great honour to receive this accolade,” said Proctor, who has been based in Singapore since late 2019, acting as Regional Sales Director for Textron Specialized Vehicles.
“There are still many gender imbalances in the golf industry, but I’m encouraged to see that progress is being made. There are still many barriers that need to be broken down and all of us who work in golf have a responsibility to do whatever we can to constantly improve the situation and make the golf industry more inclusive,” she added.
The first female office-bearer in the AGIF’s 12-year history, Proctor will moderate a session about Women in Golf at this month’s Asian Golf Industry Federation Danang Conference.
“It’s another opportunity for us to shine a light on the opportunities available to women in the golf industry,” said Proctor, who was unable to attend Tuesday evening’s Women in Golf Awards ceremony in London in person but delivered a message via video.
The International Woman of the Year Award was sponsored by Perry Ellis International.
Nicole Wheatley, co-founder of the Women in Golf Awards, said: “During her 20-year career, Karen has dedicated her time to supporting initiatives that help others address the gender imbalance in the industry and breaking boundaries in the region.”
In her current role, Proctor is accountable for the sales of Jacobsen, Cushman and E-Z-GO products throughout Asia Pacific, overseeing the implementation of sales strategies, initiating new sales concepts and leading the company’s efforts to build brand awareness and increase the consideration rate of all products. She was previously responsible for the company’s international marketing efforts.
In the Women in Golf Awards, the winners came from all sectors of the industry and range in age from 20 to 83, showing the amazing contribution that women make at every stage of their careers.