PGA European Tour Courses, which operates and licenses high-calibre golf venues across Europe, has appointed David MacLaren as chief executive officer, with effect from 1st August 2005.
MacLaren joins from hotel and resort operator Marriott International, where he held the position of director of golf operations, Marriott UK, with responsibility for 12 golf venues, including Forest of Arden and Dalmahoy. He was also responsible for the staging of the British Masters at Forest of Arden between 2003 and 2005.
In his new role, MacLaren will assume overall responsibility for the management and promotion of the seven venues which currently comprise the PGA ETC portfolio. Flagship venues within the group comprise the renowned Quinta do Lago in Portugal, Golf de Catalunya in Spain, voted one of continental Europe’s 10 best courses and Kungsà¤ngen in Sweden, host to the 2005 Scandinavian Masters. Other venues operating within the PGA European Tour Courses brand are Fleesensee in Germany, Vanajan in Finland, Miklagard in Norway and Estonian Golf and Country Club.
Commenting on his new role, MacLaren stated, “I am hugely honoured to take the helm of such a prestigious group of venues and a brand so highly regarded within the world of golf. We have a collection of excellent golf courses which feature outstanding levels of service and facilities, and we will be working hard to increase our network in all major golf markets throughout Europe”
Denis O’Brien snr, chairman of PGA European Tour Courses commented, “We are delighted to have secured a chief executive of the calibre of David. He brings a wealth of experience from his role looking after some of the UK’s best-known venues with Marriott and we are confident that he possesses the expertise to grow PGA European Tour Courses into one of the world’s premier golf brands, synonymous with high quality, prestigious venues”.
PGA European Tour Courses www.pgaetc.com