Global Edition

GolfBuddy Launches First Laser DMD

11.48am 9th August 2013 - New Products

Golf Buddy DMDGolfBuddy has launched its first ever laser rangefinder with the stunning new LR3, signalling its intent to become the global leader in complete golf distance measuring devices (DMDs).

Weighing just 200grams, this new golf laser retails for just £219 and is the most compact, light and powerful rangefinder in the market, packed with features to help golfers get the ultimate in on-course yardage accuracy.

This includes:

The GolfBuddy LR3 is also equipped with three operational modes. ‘Scan’ provides a continuous 10-second display of all objects located; ‘Flag’ homes in on the pin and factors out background noise from tress etc, to give precise readings; and ‘Normal’ provides a single distance to any chosen target from flag to dogleg point or hazard edge.

Said John Ennis, GolfBuddy Global Head of Sales and Marketing: “The launch of our first laser is in direct response to extensive research carried out by GolfBuddy in Europe which tells us where the DMD market is heading and what types of golfers prefer which devices.

“Our award-winning handheld and wearable GPS devices are much more popular than lasers with higher-handicap category 3 and 4 players, although they are used by a significant number of better players too.

“But lasers are very popular with category 1 and 2 players and we wanted to make sure we had a product that appealed directly to these golfers, who aren’t as wayward as higher handicappers and are therefore more often in a position to attack the pin.

“The research tells us that lasers are required to be accurate, easy to use and fast so to guarantee supreme accuracy we have equipped our LR3 rangefinder with three distance-finding modes to cater for every serious golfer’s requirements.

“Better players also want their lasers to pick up multiple reference points, not just the flag, so the choice of operating modes allows players to get distances to points like the lips of bunkers, edges of greens and dogleg corners.

“It’s also a very light and compact laser and returns information in under a second, so golfers will enjoy using it.”

And as with all GolfBuddy products, there are no expensive annual membership fees, no hidden costs and the LR3 is ready to go right out of the box. GolfBuddy LR3 has a SRP of £219.

GolfBuddy is based in La Palma, Ca, with product development and course data management centres in Korea, one of the world’s leading suppliers of high-quality electronic products. GolfBuddy is a Corporate Partner with the PGAs of Europe as its ‘official handheld GPS rangefinder’.


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