Global Edition

Golf Pride Launches Colourful New Whiteout Grip

10.14am 12th February 2013 - New Products

GolfPride White

Golf Pride has introduced a distinctive new Whiteout™ limited edition grip. The new Whiteout™ grip is an extension of the Company’s popular New Decade™ MultiCompound Family of grips and comes in a vibrant green, yellow and white colour combination that is designed to celebrate golf’s annual rite of spring.

The Whiteout™ grip is constructed with high performance rubber that is designed to provide comfort and responsiveness to the lower hand and brushed cotton cord technology (BCT™) to offer moisture management and improved traction for the upper hand. This has already proved to be a winning combination in previous members of the New Decade™ MultiCompound family and that popularity is likely to increase now that Golf Pride is offering an even greater choice of colour combinations.

“MultiCompound WhiteoutTM continues to be a popular corded product as is proven by its usage on Tour by top players all over the world,” said Brandon Sowell, global sales marketing manager for Eaton’s Golf Grip Division. “In 2013, the Whiteout models yet again provide golfers with more options than ever before to customise their grip colour preference with Tour proven performance.”

The Golf Pride brand is owned by diversified industrial manufacturer, Eaton, and its Golf Grip Division is recognised as the world’s largest manufacturer of golf grips, with manufacturing, sales and distribution facilities on five continents. The Golf Pride brand is recognised globally as the No. 1 choice in grips among Tour and recreational players, competitive amateur golfers, club manufacturers and club repairmen.

Golf Pride


Image GolfPride White

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