Global Edition

Callaway Golf Introduces Big Bertha and Big Bertha Alpha Drivers

1.11am 4th December 2013 - New Products

Link to GolfEnvironment.org
Big Bertha Alpha Driver
Big Bertha Alpha Driver

This week Callaway Golf Company (NYSE: ELY) announce two new drivers for the 2014 season, Big Bertha and Big Bertha Alpha. The iconic Big Bertha brand name is synonymous with innovation, technology and performance leadership, and these new products deliver.

The Big Bertha Driver debuts the company’s Adjustable Perimeter Weighting technology, an innovative sliding weight that can be moved around the perimeter of the driver head to help individuals produce longer, straighter drives.

The Big Bertha Alpha Driver is the first driver to enable independent adjustments of four significant performance characteristics to promote distance: loft, lie, Centre of Gravity (draw) bias, and – most innovatively – Centre of Gravity height.

Both drivers will be available from 14 February 2014.

For more information and product-specific content, visit www.CallawayGolf.com

Link to GolfEnvironment.org

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