Global Edition

BIOM Golf Shoes Launched by ECCO

9.32am 8th March 2011 - New Products - This story was updated on Sunday, May 15th, 2011

ECCO BIOM Golf Shoes for men

Danish brand ECCO – maker of the world’s most comfortable, technically-advanced footwear – announces the launch of BIOM Golf, a convention-breaking shoe that follows the foot’s natural system for absorbing impact to enhance stability while strengthening muscles in the feet and lower legs.

The first and only Natural Motion golf shoe, BIOM Golf also features a game-enhancing swing platform. This brings men and women closer to the playing surface, improving ground feel and stability during all phases of the swing.

BIOM Golf was designed using decades of ECCO

ECCO BIOM Golf Shoes for women

research into the human foot, including scans of more than 2,500 feet to create the perfect fit. It follows successful launch of ECCO Natural Motion shoes in the premium running, walking and training categories.

“The foot is an almost perfect shock absorber and BIOM Golf supports this natural process,” says Michael Waack, Head of Global Golf at ECCO. “Because it has a perfect anatomical last, BIOM helps players land more toward the mid-foot than heel. This ensures comfort and builds muscle, which improves athletic performance and decreases the likelihood of injury.”

Ideal for serious players want to feel better, look great and play their best, BIOM Golf showcases five design patents and an array of distinctive elements:

BIOM Golf is available in the following colour options:

Men – White/Lime Punch, White/Concrete and Brown/Fanta

RRP: £180

Women – White/Lime Punch, White/Beetroot and White/Concrete

RRP: £160

ECCO Golf shoes www.ecco.com/golf

 

 

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