Global Edition

International Golf Travel Market Celebrates a Decade of Success

7.40am 23rd April 2007 - Exhibitions & Conferences

International Golf Travel Market (‘IGTM’), the world’s premier specialized golf travel event will be celebrating its 10th anniversary in Cancun, Mexico from 3rd to 6th December 2007.

With IGTM marking its first decade, Mexico is sure to provide the perfect host destination. Having grown steadily over the past few years, IGTM has become the first and only trade exhibition exclusively dedicated to the rapidly growing and increasingly profitable golf travel market.

Testament to the host destination was its receipt of the International Association of Golf Tour Operators’ (‘IAGTO’) award, ‘Latin America & Caribbean Golf Destination of the Year’, in November 2006.

In 2005 Mexico’s golf travel sector generated an estimated US$400 million and attracted 600,000 visitors. With over 155 first-class golf courses, including Nicklaus and Weiskopf designed courses, Mexico’s commitment to developing and expanding the golf market has been recognised by ABTA Golf Magazine, which described the destination as ‘number 1 with discerning resort golfers, with Los Cabos the prime hotspot’.

Further proof of Mexico’s strong presence in the market is the US PGA Tour Mayakoba Classic, which was staged in the country in February 2007.

“We are very excited to mark the 10th anniversary of IGTM in Mexico. The country has one of the highest concentrations of world-class golf courses, including Cabo del Sol which is listed as one of Travel & Leisure Golf’s top 100 golf courses in the world. With its fine hotels, excellent climate and fascinating Aztec history, Cancun will provide all the facilities needed to support an event of the magnitude of IGTM. We anticipate an exciting and productive show,” said Mark Walsh, group exhibition director.

Breaking away from the normal trade exhibition format, IGTM will feature pre-scheduled appointments with buyers selecting appointments with their chosen exhibitors amounting to over eight hours of pre-scheduled one-to-one meetings. In addition there will also be over three hours of dedicated free networking opportunities on the show floor each day.

Manuel Diaz Cebrian, director of the Mexican Tourism Board in the UK, Ireland and Scandinavia, said, “We are delighted to host the 10th edition of IGTM. We look forward to the show and to the opportunity to promote the true potential of Mexico as a top class golf destination to the international golf travel industry’s leading representatives. The show will also enable other Mexican cities and clubs to show their attractions.”

International Golf Travel Market www.igtm.co.uk

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