Celebrating a year since its re-launch, Stuburt has unveiled a distinctive new brand mark which reinforces its position at the heart of the golf shoe and apparel markets.. Featuring Stuburt’s interlocking S’s, the new design provides a high visibility icon to compliment the company’s existing name logo.
A clean, contemporary design, the brand mark is being integrated across Stuburt’s innovative new performance footwear and outerwear ranges. Similarly, the new icon will feature on all pos and marketing materials in its distinctive black and lime green format from early 2006.
“Having enjoyed huge growth over the past twelve months and with an impressive Tour presence representing the brand globally, we decided that a high visibility brand mark was required to highlight our growing prominence not only on Tour but also in pro shops,”, commented Graeme Stevens, UK Golf Services managing director. “It is our intent that whether on our golf shoes or outerwear the new brand mark symbolises our commitment to deliver outstanding innovation and performance at affordable prices. A commitment that continues to attract thousands of club golfers to the brand as well as Tour stars such as David Howell and Mark James.”
The unveiling of Stuburt’s new visual identity coincides with the brand moving into a new sector of the golf market with the launch of a distinguished range of performance outerwear garments. Launched at the Munich Golf Show, the range includes rain suits and wind shirts which all employ the company’s technologically advanced DRIBACK waterproof membrane system to protect golfers from the elements.