Softspikes launch a ‘Heart Cleat’ for women golfers.

The cleat has been well received on the Ladies European Tour and will be available in stores from August.

Fashion and colour play far greater role in the modern game and in recognition of this trend the world’s number 1 cleat manufacturer, Softspikes is delighted to announce the launch of a striking new “Heart Cleat” for women golfers.

This unique limited edition Heart Cleat is essentially a customised Pulsar cleat that is pink and white in colour and further accentuated with a bright pink heart that sits proudly in the centre. Already the Heart cleat has been well received on the Ladies European Tour, with a number of players putting them straight into their golf shoes in recent weeks. Golfers around the UK will be able to purchase the Heart Cleat from August 2008 and it will be available via Brand Fusion.

“The addition of this fashion orientated cleat for the female golfer ensures that as well guaranteeing unrivalled performance and durability, the Heart cleat also makes a bold statement on the course.” commented Louise Roe, Pride Sports’ business unit manager

Softspikes and PTS Golf Tees are divisions of Pride Sports, which was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes Inc and its sister company Trisport Ltd of England.

Pride Sports www.softspikes.com

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