Royal Barenbrug Group and RAGT Semences in ‘strategic relationship’

Barenbrug will obtain worldwide access to RAGT’s turfgrass varieties (except in France) and both companies have agreed to develop their collaboration in breeding, variety testing and seed coating

The Royal Barenbrug Group and RAGT Semences have reached a global agreement on turf activities.Under the agreement, Barenbrug will obtain worldwide access to RAGT’s turfgrass varieties,with the exception of the French market. As part of the agreement both companies have agreed to develop their collaboration in breeding, variety testing and seed coating.

“This deal provides us with a great opportunity for further strengthening our worldwide position in turf grasses through the addition of RAGT varieties to our own portfolio,” said Bastiaan Barenbrug, Chairman of the Board of the Royal Barenbrug Group. “This will enable us to offer an even broader range of different varieties to our customers.”

Claude Grand, Managing Director of RAGT Semences, commented: “This partnership, which is fully in line with our refocused strategy with respect to turf, will widen our research expertise, allow us to diversifyand maximize its valorization while reinforcing our strong position in the French professional market.”

The Royal Barenbrug Group is a family-owned business, the core activities of which are plant breeding, grass seed production and the international marketing of seed for turf and forage grasses and legumes. With 25 subsidiaries in 16 countries on six continents, Barenbrug has been the leading grass seed business in the world for over 100 years. For more information see www.barenbrug.com.

RAGT Semences is a leading seed company based in France (Rodez) with worldwide operations, mainly in Europe, through its 17 commercial subsidiaries. The company is based on a strong and international research organization through a network of 18 research stations in Europe. For more information see www.ragtsemences.com.

The financial details of this transaction were not disclosed.

 

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