adidas Golf has unveiled an impressive new sales and marketing team for UK & Europe. The changes see Richard Palmer-Jones appointed Brand Director for adidas Golf and Iain Twinn as the European Product Manager.
Richard joined TaylorMade-adidas Golf in September 2002 as European Marketing Manager for TaylorMade, adidas & Maxfli and has been internally promoted to director level in order to drive adidas‘ brand growth across the European market.
Iain Twinn has been with the adidas Company for nearly 15 years, working in golf since 1993. His background since 1997 has been in sales management, working with all the TMaG Brands and he moves from his job as European sales co-ordination manager to take up his new post.
A full-time sales force dedicated solely to adidas Golf footwear and apparel has also been introduced under the leadership of the new National Sales Manager, Ian Fergie.
Fergie, who has a twelve year history with the brand and was most recently key accounts manager for adidas-Maxfli, is now overseeing a five strong UK sales team: Lewis Durward – Scotland, Craig Hollingworth – North, Gordon Browne – Midlands, Neil Heslop – South East and Richard Teale in the South West. A further addition to the sales team for the Irish market is soon to be announced.
“adidas Golf believes that service is key to our future success within the golf industry. We have therefore employed industry professionals to focus solely on the brand and to help develop it to the next level in the UK. Our message to retailers is simple: adidas Golf is here to stay and service is king for us,” said Richard Palmer-Jones.
The corporate restructuring coincides with the announcement of the new ‘Flagge‘ logo for adidas Golf and innovative apparel and footwear ranges for 2004.
adidas Golf www.adidasgolf.com
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