Global Edition

Motocaddy Videos Help Sales Of New Compact Model

12.04am 11th November 2013 - Corporate - This story was updated on Sunday, November 10th, 2013

Motocaddy instore videoTop-selling electric trolley brand Motocaddy has produced demonstration videos illustrating the unique folding sequences on its award-winning M1 PRO trolley to help boost sales in the run up to Christmas.

Launched in March this year, the compact-folding M1 PRO has proved to be the brand’s most successful product launch ever, with sales exceeding the forecast by more than 33%.

Available for in-store display and showcased on, the two videos highlight the five simple steps –marked with numbers on the trolley’s twin-tube frame – designed to help golfers first unfold the trolley before their round and then fold it up for placement in their car boot.

“These videos are designed to help our retail partners show how easy the trolley is to assemble, even with the battery remaining in place,” said Marketing Manager Oliver Churcher. “And with access to them on the website, new consumers can look forward to a completely stress-free experience.”

The M1 PRO recently picked up the Foremost Golf award for this year’s ‘Most Innovative Product’ in the sport. More than 40% smaller than Motocaddy S-Series models, the trolley is designed to fit into the smallest of car boots, including the BMW Z4, Porsche 911, Mercedes SLK, Audi TT and even the latest MINIRoadster.

The M1 PRO trolley is available in Black or Alpine matt finishes from £399.99 with 18 hole Lead-acid battery; £549.99 with 18 hole Lithium battery; and £599.99 with the 36 hole Lithium option.


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