Global Edition

Major Hill Billy make-over unveiled in new product launch

12.17am 13th February 2008 - Corporate

The new Hill Billy Terrain marks a new era for the electric trolley brand famed for its reliability, quality engineering, value for money and after sales service.

The new product offering remains true to these key qualities that have established Hill Billy as a major brand over the last two decades but also elevates the brand to a more contemporary, technically advanced positioning designed to appeal to a wider target audience.

The Hill Billy Terrain is a high quality product without the premium price tag. The robust but lightweight frame combines with the powerful 200 Watt motor and 26AH battery to deliver rugged power and performance to conquer even the hilliest of courses. There are some stylish and functional finishing touches too including a comfortable soft touch grip allowing for ambidextrous handling, an easy to use distance function and a universal bag locking system to greatly reduce bag twist.

“We are very excited about the new Terrain as it represents a major step forward for the Hill Billy brand. The new Terrain combines modern styling with functional performance and we are very confident that the product will be well received by both our current loyal consumer base and new Hill Billy purchasers of all ages, abilities and budgets,” commented chief executive Terry Hale.”

Available in both piano black and silver sparkle colour options, with matching deluxe cart bags, the smooth curves and stylish design of the Hill Billy Terrain will certainly turn a few heads on the golf course and at the extremely competitive price point of £289 the consumer is getting a lot of trolley for their money.

The new Hill Billy Terrain is available from April 2008. Hill Billy Terrain RRP £289, Hill Billy Deluxe Cart Bag RRP £79.99.

Hill Billy www.hillbilly.co.uk

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