The Ladies European Tour has appointed experienced industry executive Murray Barnett as a broadcast consultant as it undertakes a review of commercial, content and technical aspects of its broadcast strategy.
The consultancy work with Barnett comes after the LET recently recruited Fiona Harold as its new commercial director. Harold, who left her role as partnerships manager at England’s Football Association to take up the position, will work alongside Barnett in reviewing the broadcast approach.
Harold commented: “Murray brings a wealth of commercial and broadcast experience from ESPN, World Rugby, F1 and his commercial consultancy, 26West Sport. We are delighted to be working with him to further develop the Tour.”