Global Edition

Flightscope appoints Performance54 as marketing partner

3.14pm 25th October 2021 - Corporate

Golf tracking and sports performance data company FlightScope, has partnered with specialist golf marketing consultancy Performance54 to drive increased brand awareness and product sales with golfers across the UK and Europe.

FlightScope technology enables players and coaches to measure and analyse every aspect of performance with unmatched accuracy.

Performance54 has been appointed to increase awareness of the FlightScope brand across the UK and Europe, in addition to showcasing its award-winning Mevo and Mevo+ products – ultimately driving product sales.

The FlightScope Mevo+ is a launch monitor and simulator that can be used both outdoors and indoors, providing 3D tracking radar technology that gives golfers accurate data and insights on every shot they hit. Capable of measuring 16 data parameters and allowing every golfer to set customised data margins that fit their game, the Mevo+ earned a Golf Digest Editors’ Choice Award in the ‘Best Launch Monitor’ category earlier this year.

In the case of the FlightScope Mevo, this equally portable and personal unit offers eight data parameters and is ideal for dialling in a player’s distances both indoors and outdoors. 

The X3 is FlightScope’s top-of-the-range tracking radar that is used by Tour Professionals such as Bryson DeChambeau, Bubba Watson, Hideki Matsuyama, Bernhard Langer, and Davis Love III. The X3 uses FlightScope’s patented Fusion Tracking technology that combines 3D tracking radar and synchronised image processing for unmatched data accuracy and analytics, allowing users to maximise practice sessions, lessons and club fittings. 

Madelein Nel, VP of Sales and Marketing, FlightScope, said: “As a global leader in tracking radar technology, we are thrilled to be working with Performance54, who will help increase our profile with consumers across Europe. FlightScope is committed to delivering world-class products that offer great value for the money and provide golfers with performance data they can trust. Given its experience working with some of the world’s most renowned golf brands, we believe Performance54 is the ideal partner to help us tell this story.” 

Matt Brookbanks, Executive Director, Performance54, said: “Golf is an aspirational sport and in FlightScope there is no greater example of that. By helping golfers to make incremental gains that enhance their performance, with accurate and actionable data they can trust, both the Mevo and Mevo+ are products worthy of consideration for any player interested in becoming better. We are therefore thrilled to be working together and look forward to showcasing FlightScope’s exceptional range to golfers across the UK and Europe.”

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