Global Edition

Braemar Golf and Hotel Solutions Partnership announce strategic alliance

1.51am 16th November 2012 - Corporate

Hotel Solutions Partnership and Braemar Golf are proud to announce an exclusive strategic alliance which offers integrated golf, hotel and hospitality advisory services to owners and operators of resorts which incorporate golf facilities. The services offered include initial assessments / audits, concept recommendations, strategy development, brand options, membership structures, operational and asset management solutions and implementation support.

Ian Graham, CEO of Hotel Solutions Partnership, says “We have partnered with Braemar Golf recently on two projects and have all enjoyed working as a single client facing team. It is evident to us that together we have vast experience of working as part of a wider ‘project team’ including owners, operators, master planners, architects, etc.

“As a single client facing team, we know that Hotel Solutions Partnership associates and Braemar’s executives have contributed positively to turnaround situations as well as to concept creation opportunities. Just as Hotel Solutions Partnership associates live and breathe hotels, Braemar’s team has a deep understanding of golf and importantly its successful commercial operation.”

Keith Haslam, Managing Director of Braemar Golf, added “Braemar was born out of Gleneagles Golf Developments, and the team has huge wealth of experience in hotel and resort development and management and therefore working on golf projects with a hotel or resort element has been a natural fit for us and this alliance with Hotel Solutions Partnership will allow us to leverage further the value and expertise Braemar can bring to clients…we are passionate about golf and genuinely understand the commercial realities of the industry and the challenge of creating and managing golf facilities where they are part of a wider hotel or hospitality project.”

Braemar Golf is an international golf services company based inSt Andrewswith its roots firmly based in the heritage and traditions of the “Home of Golf”. The company has taken a knowledge and experience of delivering great golf experiences and used it to support and manage high quality golf developments in Europe, the Middle East, North Africa as well asChinaand thePacificIslands. Braemar Golf is owned and run by its management team and offers clients a personal commitment, integrity, attention to detail and tailored approach that will create a mutually beneficial working partnership.

Hotel Solutions Partnership is a network of 25 independent consultants living and working around the world. It is a virtual team of peers, all completely independent. Members are strategic thinkers and domain experts. Each has had many years of experience working in hotels and hotel company regional and corporate headquarters with considerable cross-border and independent consultant experience.

As individuals and as a team, they have worked in more than 110 countries. Recently, Hotel Solutions Partnership has delivered assignments in the Bali,Belgium,Ireland,Mongolia,Poland,South Korea,Spainand theUK. All the team are sensitive to cultural differences and diversity and this enriches their work. The scope of the team’s advice and recommendations include actionable operational and branding advice and implementation support around the world.

“Together we are a great resource for pragmatic value adding advice for owners and operators of hotel-led golf resorts as well as golf resorts with hospitality elements,” concludes Keith Haslam

Braemar Golf www.braemargolf.co.uk

Hotel Solutions Partnership www.hotelsolutionspartnership.com

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