It’s easy for the organiser of a major exhibition to shout about how their event is a ‘must attend’ and to send out a huge amount of PR about the importance of attending.
However, at BIGGA we’re proud to say that we can back up our claim to BTME being among the most influential events in the golf and turf management industry in the world.
In 2018, BTME welcomed 4,824 unique visitors into the Harrogate Convention Centre, an increase of 8.2% on the previous year.
The number of overseas visitors grew from 274 to 457 in 2018. That’s an increase of 67% and represents almost 10% of visitors coming from outside the UK. Visitors from Ireland, Scandinavia, Europe and as far afield as Australia, Thailand and the USA all gathered in Harrogate for BTME and to take part in the fantastic networking and educational opportunities it offers.
Each of those visitors had access to the latest technology and innovation from more than 140 exhibitors representing all aspects of the golf and turf maintenance industry.
Recognising the importance of BTME to the wider industry, John Deere chose the exhibition to announce it had renewed its partnership with the Ladies European Tour, while many other exhibitors took the opportunity to launch their latest products, giving a real buzz and excitement to the whole event.
Many BTME visitors also chose to get involved with the Continue to Learn education programme, which in 2018 comprised 250 hours of education – and we’re delighted to say we’ve expanded upon that offering for 2019, with a whole new range of conferences, forums and workshops allowing attendees to get involved.
With more than 80 seminars and workshops, in 2018 we saw over 7,000 combined hours of greenkeeper education, amounting to more than two hours’ education for every golf course in the UK.
Mid-winter can be a dark and dreary place out on the golf course, but we’re delighted to say that BTME continues to be a shining light, helping to raise standards of turf management in the UK and further afield.
To find out more about BTME 2019, head to the website