Under Armour, which has laid claim to being ‘the fastest growing global sport brand’, has appointed PJH Brand Management to manage the distribution of Under Armour’s rapidly developing golf product line across 10 regions of Continental Europe.
The commencement of the Spring/Summer 2015 season will see PJH Brand Management distribute Under Armour golf products across the following European regions:
Germany, Sweden, Norway, Finland, Iceland, Denmark, Spain, Portugal, Switzerland, Czech Republic
Commenting on the appointment, Ken Graham (European Sales Director, PJH Brand Management) said:-“Following the success of Under Armour in the UK golf market, our attentions turned to Europe.
“Under Armour’s groundbreaking technologies such as Coldblack and Coldgear Infrared, allied with their global presence on tour through athletes such as Jordan Spieth and Hunter Mahan have enabled us to assemble, what we believe to be, the strongest team ever to attack these markets.
“This is a multi year plan – we are young, we are hungry and this is just the beginning of our brand legacy in these new regions.”
Under Armour® (NYSE: UA) is a leading developer, marketer, and distributor of branded performance apparel, footwear, and accessories. The brand’s moisture-wicking synthetic fabrications are engineered in many different designs and styles for wear in nearly every climate to provide a performance alternative to traditional natural fiber products.
The company’s products are sold worldwide and worn by athletes at all levels, from youth to professional, on playing fields around the globe. The Under Armour global headquarters is in Baltimore, Maryland, with European headquarters in Amsterdam’s Olympic Stadium, and additional offices in Denver, Hong Kong, Toronto, and Guangzhou, China.
Under Armour www.underarmour.co.uk