Global Edition

BBC Will Continue Masters Coverage

6.46am 22nd September 2010 - Media

Masters Champion Phil Michelson

There will also be comprehensive coverage of the Augusta showpiece on Radio 5 live and the BBC Sport website. BBC TV will have live coverage of the final two rounds of the event, which runs from 7-10 April in 2011.

Barbara Slater, director of BBC Sport, said: “The BBC is very proud we have broadcast the Masters every year since 1986 and we are delighted that this new deal enables us to continue this relationship.

“It means terrestrial audiences can continue to enjoy live coverage of the concluding rounds of this hugely prestigious tournament on BBC TV, alongside our comprehensive coverage on radio and online.”

The BBC will share coverage of with Sky Sports, which will televise all four rounds live as well as Wednesday’s Par 3 Contest.

“We consider ourselves fortunate to have two committed television partners who are able to reach both new and established audiences throughout the United Kingdom,” said Billy Payne, chairman of Augusta National Golf Club and the Masters Tournament. “This agreement was successful in both preserving a long-term partnership and adding a new dimension to our coverage in the UK.”

Mr. Payne also announced that with effect from 2011 there will be an extra hour of live coverage broadcast on Thursday and Friday.

“Since our first telecast of the Masters in 1956 we have carefully maintained a tradition of high-quality programming within an appropriate broadcast window,” he said. “Now, with the proper infrastructure and resources in place, we are confident the additional coverage will meet the high standards of the millions of golf fans who enjoy viewing the Masters each April.”

It is expected that coverage of the 75th Masters will reach more than 200 countries in 2011.

The Masters www.masters.com

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