The British & International Golf Greenkeepers Association (BIGGA) has appointed Scott Reeves as Head of Membership, overseeing the development of the association’s membership activities.
Reeves, 53, was formerly the course manager at Leyland Golf Club, where he spent 17 years. He began his greenkeeping career at Wycombe Heights Golf Club, Buckinghamshire, followed by spells at Stock Brook Country Club in Essex and Chobham Golf Club in Surrey, before relocating to Lancashire in 2003.
He spent three years at Preston Golf Club before a one-year stint with Saxon Industries in a sales role. He then returned to course management at Leyland Golf Club in 2007.
Reeves has volunteered at every level of BIGGA, culminating in his appointment as chairperson of the association in 2019. The COVID pandemic hit during Reeve’s term and he worked closely alongside BIGGA CEO Jim Croxton, the BIGGA staff and National Board as the association navigated the turbulence of that period, ensuring BIGGA was well-placed to offer support and guidance wherever required.
Following his term as chairperson, Reeves retained an involvement with BIGGA and still lectures on the Golf Club Management Diploma, jointly run by the GCMA, PGA and BIGGA. He was also a part of the Committee for Golf Club Salaries for many years.
Following a recent restructure, the Head of Membership position has been created by BIGGA. Reeves will be responsible for ensuring the development and implementation of the association’s membership strategy, as well as taking on a senior leadership role within the organisation. He will work closely with all BIGGA departments to ensure the association is fulfilling its responsibility to members, while seeking to evolve BIGGA’s activities and offering.
Reeves said: “What attracted me to this job is it is such a huge opportunity. One of the things I really valued in my time as a greenkeeper volunteer with BIGGA was the chance to make the world a better place for greenkeepers, as we always say. With a little time away, focusing on my own job as a greenkeeper, it’s helped me see just what a valuable resource BIGGA is.
“What I’d say to BIGGA members is that another one of us has joined the association. I’m someone who understands you and understands your challenges as I’ve faced many of them myself. We’re here to help you, to serve you and to make sure that you can access everything BIGGA has to offer, to build a better career for yourself and a stronger industry for everyone.”
BIGGA CEO Jim Croxton said: “We worked hard to identify the correct candidate for this position and we put all the applicants through rigorous testing as the Head of Membership will play a key role in shaping the future of the association for years to come.
“We had some outstanding applications but Scott’s passion for greenkeeping and belief in the value BIGGA brings to the industry shone through. He has been involved with committee work at all levels, including chairing the association from 2019 to 2022, a period which included the COVID pandemic and was therefore one of the most challenging of any in our history.
“I’m excited that Scott has joined the Association and look forward to embarking on what I believe is the next chapter in BIGGA’s history.”
A video of Scott discussing his new role and ambitions for the future is available to watch here.