Global Edition

South East golfers get into the swing with Arccos

11.32am 2nd September 2022 - New Products

Golfers using the the Arccos shot tracking system were most likely to be found playing golf courses around London and the South East so far this year, according to data revealed by the company. 

Courses located in the southern part of the country dominated the ‘Most Played’ rankings for golfers playing in Britain, with Arccos Smart Sensors between January and June this year, with five of the top 10 courses located in Surrey alone.

Leading the way was the scenic heathland course at The Addington Golf Club in Croydon – just ten miles from central London – where a total of 318 rounds were played using Arccos Smart Sensors to detect each shot – equating to over 50 rounds each month or 12 rounds per week.

Dating back to 1913 and designed by J.F Abercromby, who also created Worplesdon, the par 69, 6300-yard course is in the middle of a full restoration project under the guidance of world-renowned architects Mike Clayton, Mike DeVries and Frank Pont (CDP). The 230-yard par 3 13th and 515-yard par 5 16th  are the best of many memorable, challenging, and spectacular holes with expansive views of the capital city from its hilltop tees.

“It’s great that so many of our members and visitors are using Arccos Caddie data to understand and improve their game and I’m looking to utilise the system more within my own coaching sessions,” said Phil Womack, Head Professional at The Addington Club.

The Addington has the most rounds tracked by Arccos in England so far this year

Foxhills Club & Resort in Chertsey accounted for places 2 and 5 in the top-10 Arccos usage ratings, with both championship parkland courses – the Bernard Hunt (293) and Longcross (275) – proving popular with tech-orientated golfers.

Knole Park Golf Club the Kent (279) squeezed into third spot, with two other Surrey courses at Hampton Court Palace Golf Club (277) and the Hoebridge Golf Centre in Old Woking (261) completing the top six.

Also making a strong start to the year with market-leading Arccos Caddie members were three more locations in Kent – Pedham Place Golf Centre (247), Newbury & Crookham Golf Club (244) and the Cave Hotel & Golf Resort in Faversham (244) – plus the Skylark Golf & Country Club (232) in Hampshire.

Notable courses to feature in the top 50 included Cotswold Hills, The Oxfordshire, Bearwood Lakes, Gog Magog, Celtic Manor, Royal North Devon, The Grove, Formby Hall, The Goodwood Club, Royal Blackheath, Burhill, Sunningdale, Silvermere and Royal Mid-Surrey.

“This course location data over the first six months of the year demonstrates just how committed our British Arccos Caddie members are in pursuit of game improvement, particularly those in London and the southeast region,” said Andrew Turner, Vice President of Sales at Arccos Golf. “We’re now able to extract data from our dataset more easily and have plans to introduce a host of game enhancing insights that will help all golfers take their game from guessing to knowing.”

Recent Arccos innovations include Gen3+ Smart Sensors and the Link Gen 2 wearable device, plus Enhanced Putting Stats that provides amateur players with putting data previously the preserve of elite Tour players.

Arccos Caddie automatically tracks your shots while delivering in-round insights and personalised Strokes Gained analytics for every game aspect. The system is highlighted by an A.I.-powered rangefinder, smart club distances and caddie advice for every golf hole. These innovations helped new Arccos Caddie members who played at least 10 rounds lower their handicap index by an average of 5.78 strokes in 2021.

Arccos members have now recorded more than 550 million shots during 11.5 million rounds in 162 countries. This feeds the world’s largest on-course dataset, now including over 350 billion individual data points, which powers Arccos’ industry-leading Strokes Gained engine that allows a player to select their personal handicap goal, then provides personalised analysis for every game aspect and each club in the bag.

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