BigShots Golf, ClubCorp’s tech-driven golf entertainment experience, has partnered with shot-tracking technology company TrackMan to bring its TrackMan Range system to all new BigShots Golf locations beginning in 2022.
BigShots Golf, which offers golf-based games located at standalone ranges, announced the partnership in advance of the opening of the brand’s first corporate-owned location in Bryan, Texas. Further TrackMan Range installations are planned for two further BigShots Golf venues opening next year, including sites at St George in Utah and Naples, Florida.
TrackMan Range features a Doppler radar-based system to cover the entire tee box and outfield to provide eight of the most essential data points including carry and total distance, ball speed, height, launch angle, launch direction, side and from pin.
BigShots Golf Chief Operating Officer TJ Schier said: “We are very excited to partner with TrackMan and provide our guests access to the same technology that many of the world’s best professionals utilize. As the popularity of golf continues to rapidly increase, BigShots Golf is leading the way with new innovative technology, elevated dining and fun for the whole family. Partnering with TrackMan Range will provide our guests with the best possible golf experience, whether it’s their first time playing the game or if they’re a seasoned regular.”
While BigShots Golf will continue to use its proprietary games and technology like Knockout, Pinball and Live Play, avid golfers will now have access TrackMan’s library of virtual courses, which includes some of the most famous layouts in the world. The move also allows BigShots Golf to grow its game offering to bring new experiences targeted towards every level of player through leagues, tournaments and Live Play challenges.
“We are very excited to work with BigShots Golf and ClubCorp,” said TrackMan CEO and co-founder Klaus Eldrup-Jorgensen. “BigShots Golf has top locations and their commitment to help golfers get better, while making golf more exciting and fun, fits perfectly with our driving range and simulator solutions. The new opening in Texas is a fantastic venue with golf, food, and leisure firmly at the centre of the concept. We look forward to partnering with BigShots as it expands its portfolio throughout the US and rest of the world.”