This year marks the 175th anniversary of John Deere successfully manufacturing and marketing the self-scouring plough. From its birth in that blacksmith’s shop back in 1837 the Company went on to revolutionise agriculture and made farming in the tough soil of the US Midwest a productive and profitable venture.
Now with more 60,000 employees worldwide John Deere is the world’s leading manufacturer of agricultural and forestry equipment as well as a leader in construction and turf care equipment.
As Editor of GBN.com and along with other journalists from the ‘Turf & Agricultural’ media of Europe I have been lucky enough to have been a guest of Deere & Company this week. We have witnessed for ourselves the four core values that John Deere instilled in his company: integrity, quality, commitment and innovation. These values have been the key to the longevity of the enterprise.
Geoff Russell, Editor
In each month and year listed below every article that has ever appeared in golfbusinessnews is reproduced in reverse date order.