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Valuing Your Customers

October 12th, 2017

‘Retaining an existing member costs far less than acquiring a new one,’ says Dr. Chris Mackintosh of Manchester Metropolitan University in a report that has been commissioned by England Golf.

I am pleased to be able to include a short video on this topic within our article in today’s GBN Newsletter.

Geoff Russell, Publisher https://golfbusinessnews.com/

gbc@golfbusinesslinks.net

@GBNPublisher

 

  1. Padel offers golf clubs opportunity for growth
  2. Trump Turnberry vandalised by pro-Palestine activists
  3. 54 shortlisted for FEVO Sport Industry Award
  4. Get Golfing puts trust in Golfmanager platform
  5. CMAE & The R&A to host Sustainability Summit in Glasgow
  6. Pitch opens new Canary Wharf site
  7. Sir Nick Faldo joins Husqvarna’s expanding brand ambassador roster
  8. 59club unveils UK & Ireland Service Excellence Award winners
  9. Trinifold signs trio of rising women’s golf stars
  10. Adventure Leisure to open ‘Mulligans’ in Guildford

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