A memorable statistic from the 64th PGA Merchandise Show in Orlando is that the aisles in which more than 1,000 top golf manufacturers and brands display their latest offerings measure around 10 miles (16 kilometres). With the expectation that 40,000 golf industry professionals from around the world will attend along with more than 1,000 media from some 25 countries this is indeed the world’s largest business-to-business golf event.
Our emphasis this week is to identify the newest trends and technology, to meet at least some of the 250 companies who are new to the PGA Show and to spend time in both the New Product Zone for the newest golf merchandise and also the Inventor’s Spotlight Pavilion for patented products which are not yet available at retail.
There will be much to report – watch this space!
Geoff Russell, Publisher