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Golf Industry News - BMW International Open

Luxury car manufacturer BMW has pledged to continue its financial support of European golf following the announcement that it has extended its headline sponsorship of its two European Tour events, the BMW PGA Championship at Wentworth and the BMW International Open in Germany, for the next four years. BMW’s association with the European Tour dates […]

Following a successful launch last year which helped boost golf visitor numbers by 20 per cent, the enterprising initiative will continue to showcase Italy’s extensive golf offering to selected European markets

BMW and The European Tour today announced a four-year extension to their current partnership through to the end of the 2018 season