Barwell Leisure has assumed ownership of specialist brand Golf Groups Direct which became effective as of 1 May 2006.
Golf Groups Direct provides the only dedicated service within the UK dealing exclusively with groups travelling overseas to play golf. The brand was launched in December 2004 and carryings have increased apace to destinations including the Algarve, Lisbon, the Costa del Sol and South Carolina.
The Golf Groups Direct concept was created and developed by Sean Noble and the acquisition comes at a perfect time, given Barwell’s recent appointment of Noble as Sales & Marketing Director.
Richard Lemmer, chairman of Barwell Leisure comments, “This acquisition presents Barwell Leisure with another valuable addition to its wide-ranging leisure portfolio and a solid base for continued expansion.”
Golf Groups Direct www.golfgroups.co.uk
Barwell Leisure www.barwell.co.uk