Global Edition

Trilby Tour Invites Sponsors for Sky Sports HD show…

10.38am 5th April 2013 - Sponsorship

William Hunt Sky logoThe Trilby Tour has announced that for the first time it is to offer the sponsorship of its prime time Sky Sports HD amateur golf TV series to a third party and is inviting golf industry brands both a large and small to partner with the now hugely successful and established format with a range of tiered packages….

The Trilby Tour, until now, has kept the both the Broadcast idents and Event sponsorship to itself with William Hunt and William Hunt- Savile Row (retail outlets) taking centre stage during the tournaments and the airing of the show. However, with the TV show having seen amazing growth since its launch in 2007 and with the latest 2012 BARB TV ratings up 200% YOY (reaching over half a million golfers), it is now felt the time is now right to let other brands into the party!

William Hunt and Trilby Tour Tournament Director Marc O’Leary have worked closely with Media Consultant Ian Mullins over the winter period to develop a number of options for potential partners and sponsors and is including an opportunity for some of the lesser known brands to gain valuable TV exposure via an affordable series of ‘second tier’ sponsorship packages.

In addition, the Trilby Tour are thrilled that Sky Sports HD TV will also be backing the show with additional on-air and online support for the first time in the form of show trailers and listing promos, demonstrating how much they believe in the format’s further potential for growth and their intention to help see the show go from strength to strength.

The tournament runs from June –September across ten different venues and is aired on TV from September to December, and this will include coverage of The Trilby Tour Pairs and MatchPlay competitions.

Founder and Director William Hunt said; “Now in our 7th year, our determination to grow the tour giving more amateur golfers the chance to experience true tournament golf under Pro conditions has not waned one bit and the chance to invite brand partners to participate in our growth is very exciting. Anyone that chooses to work with us, will be under no doubt of our commitment to both growing and developing the Trilby Tour’s success and we look forward to having some productive discussions with like-mined brands over the coming weeks!”

Ian Mullins – Media Consultant said: “I was thrilled to be given the opportunity to work with William Hunt and his team on such a unique and innovative show. We have developed a number of packages that will give superb opportunities for brands to align themselves with one of the best and stylish golf platforms on TV in the UK and I would invite anyone with a sense of ambition and drive to get in contact with us now.”

The Trilby Tour is a multi event amateur golf tournament event created by William Hunt in 2007 where 1200+ amateurs compete under professional conditions for the chance to win the top Winner Takes All prize.

It has since grown at an incredible pace to become the biggest and most stylish amateur golf tournament in the UK Each round is broadcast as part of an autumn series on Sky Sports with the top prize going to the winner of the final event. Players pay a £275 entry fee and are kitted out with William Hunt outfit, trilby hat, limited edition golf bag, and caddy outfit!

For more information on this opportunity or to discuss your own ideas with the Trilby Tour Team contact Ian Mullins on 07961-198966 or email ian.mullins@mc2marketing.co.uk

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