Srixon Sports Europe Ltd, the leading golf manufacturer which operates both the Cleveland Golf & Srixon brands in the UK and Europe, has been named as the title sponsor of the new Single Figure Golfer (SFG) Challenge Tour for 2009.
SFG is owned by the two entrepreneurs, Rob Millar and Paul Heming, and PowerPlay-Golf, founded by Peter McEvoy OBE the former Walker Cup and England Golf captain.
The SFG Challenge Tour provides a series of events in the UK for golfers with a handicap of under 10 to try and qualify for the SFG team, captained by Peter McEvoy, who will compete against a team of ex Ryder and Solheim Cup players at the SFG Challenge Tour Final.
Fittingly this Final will be held at the TwentyTen course at Celtic Manor on 27th – 28th October, with qualifying on 26th October.
Sponsorship of the SFG Tour will allow Srixon to promote the latest balls in their Z-Series line – The Z-STAR. These balls are designed to offer the improved distance, spin and feel that is preferred by Tour players and competitive golfers worldwide, by providing the best possible performance available in a 3 piece golf ball.
They are played by more than 250 Tour Pros internationally, including Henrik Stenson, Jim Furyk, Miguel Angel Jimenez and new signings Vijay Singh and Boo Weekley.
“The Z-Star range is aimed at the low and mid handicap golfer. Srixon has a serious growth strategy for their 3 piece balls and an involvement with SFG is a natural tie up as the company looks to get its products into the hands of good players,” said Leslie Hepsworth, CEO, Srixon Sports Europe