The Golf Course Superintendents Association of America (GCSAA) has announced that it will expand the brand of its industry-leading publication, Golf Course Management magazine, with the introduction of the digitally-delivered GCM China.
The bi-monthly publication will begin distribution in May and will be translated in Mandarin, also known as simplified Chinese.
“This is a continued evolution of our being inChina,” GCSAA Chief Executive Officer Rhett Evans said. “The market is in need of golf course management information, so adding a publication to our trade show presence and education offering only makes sense. Through our conversations it became quite clear that our offering such a publication would be well-received.”
The publication will feature information specific to the region, but also include content from U.S.sources that are applicable to China. From 16 March, individuals can able to sign up for the publication at www.gcsaa.org/gcmchina
GCSAA President Sandy Queen, CGCS, and Chief Executive Officer Rhett Evans attended the China Golf Show 16-18 March to participate in a variety of meetings and industry panels.
In addition, GCSAA Education was offered for attendees. Ron Carlyle, a 21-year GCSAA member with extensive grow-in, tournament preparation and construction experience taught a seminar on turfgrass problems and solutions. Kevin Frank, Ph.D., an associate professor of turfgrass science atMichiganStateUniversity, gave instruction on soil and water quality testing.
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