Global Edition

 

New Glenmuir catalogue launch

8.07am 9th April 2008 - Corporate

The new Autumn/Winter ’08 catalogue from Glenmuir, one of Europe’s leading golf apparel brands, is packed with stylish, high-quality clothing perfect for fair weather or foul.

The collection builds on the success of the Lanark, Scotland-based company’s hugely popular Spring/Summer ‘08 collection, which achieved Glenmuir’s best-ever sell-in.

Fashion, styling, colour and performance are at the heart of the Autumn/Winter ‘08 product range development, with three brand new contemporary colour palettes – ‘Elements’, ‘Fairway’ and ‘Caffe Latte’ – setting the mood for the exciting collections.

Elements features deep reds, black, greys and ochre; Fairway uses vibrant kiwi and citrus green combined with sand, linen, black and greys; while Caffe Latte co-ordinates creams and coffee with navy and pale pinks.

The carefully-selected colour schemes appear throughout the collection of more than 140 different products for men, lady and junior golfers – with almost a quarter of the designs being brand new for the Autumn/Winter ’08 season.

Glenmuir is bringing its distinctive 1891 logo to the fore across its entire Men’s and Ladies’ ranges, with the logo appearing prominently on products and on new swing labels and packaging.

Andy Bough, Glenmuir marketing director, says of the new catalogue, “Our new collections continue to build on our ongoing commitment to offering the very best product range backed by outstanding customer service.

“This season we have created a fresh, new look by placing even more emphasis on fashion, style and colour – with luxury and performance products taking greater prominence.

“We are enjoying a steady increase in the company’s UK and international business and believe strongly that our exciting Autumn/Winter products will prove to be popular with golfers.”

Glenmuir is a brand right at the heart of golf. Preferred supplier to the European Ryder Cup team for 20 years, it also enjoys partnerships with the PGAs of Europe, The PGA, The European Tour, The Open Championship, and The English Golf Union. Glenmuir is official clothing supplier to the Golf Foundation, Ryder Cup Wales 2010, The SLGA, and The Golf Union of Wales.

Glenmuir Ltd www.glenmuir.co.uk

       

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