Global Edition

Eagle’s app making things ‘appen in Scotland, Ireland, France…

10.18am 15th March 2013 - Corporate

Eagle App montage hi resEagle’s new golf club app is maintaining an impressive sales momentum, and with Eagle’s team going at full speed to set clubs up with the new web app, there are some other notable firsts being scored, writes Charles de Haan.

Lanark GC first in Scotland

The first club in Scotland to go live with Eagle’s new web app is Lanark GC. Located midway between Edinburgh and Glasgow and founded in 1851, it is the 25th oldest golf club in the world. Armed with its new Eagle web app, it is now one of the most go ahead clubs as well, and every Lanark member with a smartphone will soon be able to use the latest way of finding out what’s on when, contact other members, what the weather’s like, and so on.

Woodbrook GC first in Ireland

The first club to go live in Ireland is Woodbrook GC in CountyWicklow, near Dublin. Another long established private members’ club, Woodbrook boasts amazing views from the course across the sea, views which will soon be appreciated not only by Woodbrook’s members as they check out their club’s new Eagle app on their smartphones, but also by the many visitors that want to book a round at Woodbrook.

When he first saw the new Eagle web app, club secretary Jim Melody saw an ideal new communications tool for the club’s members. “I’ve been very aware of the extraordinary penetration of smartphones into the golf market, both locally and internationally, and that fact is many of our members now have them. The Eagle app will provide the club with a very versatile additional service for our members, and will help the club take advantage of the shift in user habits from laptops to mobiles.”

Paris Country Club first in France

Eagle has scored another first with the Paris Country Club being the first in France to order the web app. A genuine country club, it offers 18 hole golf, several tennis courts, at least two large swimming pools, a spa, health & fitness, and a cinema…all of which means it has a massive number of members who are constantly checking and using their smartphones, so the new Eagle web app is an ideal new service for the club to provide its members and satisfy their growing expectations of 21st century technology.

So if you’re the sort of club manager that likes to make things ‘appen, put eagleapp.mobi into the browser address bar on your smartphone to see what it’s all about

Eagle’s Digital Marketing Manager is Declan Hayes at declan@eagle.uk.com

In related news...

GolfBusinessNews.com (GBN) is for the many thousands of people who work in the golf business all around the world.

We cover the full range of topics both on and off the course. We aim to supply essential information both quickly and accurately in a format which is easy to use. We are independent of all special interest groups.

Subscribe

Click here to sign up for our free twice weekly golf industry news summary

View the latest newsletter here