Sunday, 25th June, 2017

Archive for the ‘Opinion’ Category


Friday, June 16th, 2017

One Rule – A Proposed Simplification of the Rules of Golf

A Proposed Simplification of the Rules of Golf, by Ken Moodie and David Williams, Past Presidents of the European Institute of Golf Course Architects


Wednesday, June 7th, 2017

Is Your Golf Marketing Screwed? Probably…

The way you market for society golf packages is a lesson that is actually available writes Brandon Trimmer, Your Personal Marketing Assistant from Intuitive Edge Marketing


Tuesday, April 11th, 2017

A new beginning for Spanish golf?

Will Sergio Garcia’s Masters victory kick-start a boost for golf in Spain? asks Alejandro Nagy, director of golfindustria.es, a reference source of information for Spanish golf industry decision makers


Tuesday, January 31st, 2017

HH Golf Club Survey 2016: Where to focus your budget for the years ahead

The Hillier Hopkins Golf Club Survey for 2016 indicates steadily rising costs in areas such as staffing and maintenance, but also points towards increasing investment in their courses as a sign that both proprietary and members clubs are eager to capitalise on their main assets


Monday, January 9th, 2017

Crossover Technologies: Retail Resolutions for 2017

Here are some top tips from the retail professionals team at Crossover Technologies for making some retail resolutions that will set you up for a prosperous year


Tuesday, December 6th, 2016

Pay less and get more from your marketing in 2017, with personal golf marketing assistants

Intuitive Edge are continuing to influence the golfing industry with their modern approach to how golf should be advertised, online


Friday, December 2nd, 2016

Golf Enters The App Economy

Golf professional Anthony Franklin, creator of ‘fibodo’, explains why it is vital that fellow professionals exploit the potential of ‘app power’


Wednesday, November 23rd, 2016

Norwood Park Close 7 Day Memberships Thanks To Social Media Campaign

Albatross Digital Golf founder, James Wilkinson, talks about their latest success story with Norwood Park Golf Centre and why they have decided to start offering the Albatross 3-Month Money Back Guarantee


Wednesday, September 28th, 2016

Changing The Face Of Golf: Ideas from Dellanzo Global

‘Golf needs a revolution to retain its significance and grow the game,’ says Emilio Dellanzo of Dellanzo Global Golf Advisory Services part of the Dellanzo Group of Companies


Friday, August 12th, 2016

Business Rates – Preparing for Your Golf Venue’s Autumn Revaluation

Chartered surveyor and specialist golf property adviser, Mark Smith of Smith Leisure, explains the process

Golfshake Survey Highlights Importance of Digital Presence

A Golfshake survey that was completed by 4,600 golfers in late 2015 focused on their golf, spending habits, interaction with golf clubs and their general use of technology during 2015


Tuesday, August 2nd, 2016

SPORTS MARKETING SURVEYS INC The Open Lunch

The speech by John Bushell of SMS INC, on Wednesday 20th July, to guests at the lunch hosted by SPORTS MARKETING SURVEYS INC. and BGIA on behalf of HSBC Golf Roots


Tuesday, June 14th, 2016

Online marketing campaigns gain impressive results

Intuitive Edge Marketing reports on the company’s recent work for Maple Leaf Golf a chain of 3 golf centres based in the South East of England


Tuesday, May 31st, 2016

Golf in the Olympics – a personal view from Howard Swan

The golf course architect hopes that the return of Golf as an Olympic sport will encourage the governments of the world to see the game as valuable to their natural, financial and social development and to see a chance for expansion and investment


Friday, May 20th, 2016

4 online sales principles most golf courses get wrong

James Wilkinson, Founder and CEO, Albatross Digital Golf, sets out his thoughts on the power of digital marketing in 2016 and how it will bring in more members, societies and green fees for your golf course


Monday, April 11th, 2016

Sheffield – the ‘epicentre’ of Tour golf

Danny Willett and fellow Sheffield man Matt Fitzpatrick along with Worksop’s Lee Westwood have all have been coached by Europe’s top golf coach Pete Cowen at his Rotherham academy, writes Andy Hiseman


Friday, March 18th, 2016

International Zoysia Symposium is Held in Okinawa, Japan

The conference was an excellent effort that has now placed greater emphasis and momentum on the development of improved Zoysia grass varieties in Asia, for Asia and by Asians, writes James Graham Prusa


Wednesday, February 10th, 2016

Water supply – are you at the mercy of the water company?

the second of a series of practical articles prepared by Bill Hawthorn MIAgrE ASIC GCA, the Irrigation and Water supply specialist Engineer for the Golf Consultants Association and a Director of 2iC Consultants Ltd


Wednesday, January 27th, 2016

Targeted social media campaigns boosts Golf Club income

Intuitive Edge Marketing has been working with Enfield Golf Club for only three months; Harry Boyd explains how their campaigns have already brought success


Wednesday, January 6th, 2016

Grow the bottom line using social media

How Sale Golf Club generated 15 new members and a 1088% ROI in less than two months using social media and email marketing


Friday, December 18th, 2015

“Who made that crazy decision?”

Everyone involved in golf will have their favourite stories of the strange decisions that golf clubs have made down the years, writes GCA member Jerry Kilby


Wednesday, December 2nd, 2015

Snainton Golf Power Tee Upgrade

John Hinchcliffe PGA Professional and owner of the successful Snainton Golf talks to us about the recent upgrade of the Power Tees on site at Snainton


Friday, November 20th, 2015

Preparing for Winter

The first of a series of practical articles prepared by Bill Hawthorn MIAgrE  ASIC GCA, the Irrigation and Water supply specialist Engineer for the Golf Consultants Association and a Director of 2iC Consultants


Friday, November 6th, 2015

Keele Driving Range customers enjoy new Black Power Tees

Keele Driving Range Owner Suzanne Smith is full of praise for her new Power Tees


Friday, October 30th, 2015

National Golf Month: May 2016

Join Paul McGinley, Charley Hull and Mel Reid to Get More People Golfing